Just this week, I discovered a new web browser called Cake. A venture-backed startup makes it in Utah, and I decided to give it a go. After using it for a few days, my overall impressions are "Meh."
One of my favorite parts of Cake is its design. With big colorful buttons, news feeds that you select, buttons at the bottom to quickly get to where you need to be, and much more, it's customizable. You could even change the app logo! There's also background changes, games, rounded corners, and overall it has a sleek, modern design. Now, onto the searching experience itself. You can search with Google, Bing, or DuckDuckGo. Cake also puts the websites you favorited in front of your searches most of the time. Sometimes, this is handy, and I get to read my favorite news without having to go through multiple pages. However, sometimes the articles from the services you favorited have nothing to do with what you searched. The main thing with Cake is the swiping feature. You swipe to get to the next page, and the page is already preloaded for you. The problem with this is you have to swipe sometimes to see what you need to look at repeatedly, and it's also very data-consuming. Unlike other browsers such as Chrome, Safari, and Firefox, Cake doesn't have any snippet to show you the info that you may be looking for right away. In that case, it's a deal-breaker for me. My conclusion is that Cake is a great browser and has an aesthetic design, but right now it just isn't as fast and snappy as other browsers. It's hard to get to answers, and I can't see myself using this right now. The only thing I like is the design and features, but if the searching experience isn't right then, there's no point in having it. Cake might be a revolutionary thing in the future, but for now, keep using those other browsers.